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5app named Best Small Business Learning Platform 2025 by SME News

Written by Kayleigh Tanner | 06 November 2025 09:03:12 Z

5app, the AI-powered learning technology provider, has been named Best Small Business Learning Platform 2025 by SME News.

5app received this award as part of SME News’ Business Elite Awards programme. The Business Elite Awards programme has been running since 2018, and is designed to identify and celebrate the UK’s most impactful small and medium-sized enterprises. 

Awards are given based on criteria such as business performance, expertise, client testimonials and innovation.

Philip Huthwaite, CEO of 5app, said: “I’m delighted to see 5app’s learning platform, the Hub, receive yet another award. The Best Small Business Learning Platform award is strong validation of our commitment to empowering organisations – particularly SMEs – to achieve excellence in learning, engagement and skills development. I’m incredibly proud of the progress we’ve made at 5app over the last year, especially our innovative adoption of AI to enhance learning outcomes, and look forward to working with new and existing customers in the years to come!”

Alongside the Hub, 5app’s learning management system (LMS), 5app has bolstered its offering with three new AI-powered product launches in 2025:

  • Helix, the AI skills intelligence platform which automatically tracks skills in the flow of work
  • VeeCoach, the AI tutor agent which offers tailored coaching experiences and dynamic learning activities
  • VeeCreate, the AI authoring tool empowering L&D professionals to generate engaging elearning courses 2-20x faster than traditional content authoring

5app works with businesses like Hemsley Fraser, ProblemShared, Ascent Flight Training and Anthony Nolan to transform learning, engagement and knowledge sharing with cutting-edge solutions.

In 2023, SME News named 5app its Most Innovative Learning Engagement Platform, highlighting sustained growth and commitment to delivering engaging, high-impact learning experiences.